Held an event to commemorate the 1st anniversary of the launch of “Vital Proteins”
“VITAL PROTEINS 1st Anniversary Event” is an event with the theme of “Let’s experience wellness” by “VITAL PROTEINS”, which celebrated its first anniversary since landing in Japan in July 2021.
America's No. 1 Collagen Brand "Vital Proteins"
Collagen is a type of protein that makes up our bodies. Collagen, which is indispensable in various parts of the body, is an important ingredient that should be taken in order to maintain beauty and health, but it is said that the amount of collagen in the skin decreases with age. .
"Vital Proteins" was born in the United States in 2013 with the desire to easily incorporate "collagen" into daily life and support people's positive and fulfilling lives.
"Vital Proteins" products are widely sold in American supermarkets, USDA (US Department of Agriculture) certified organic food stores, cosmetics stores, mail order, etc., and are the No. 1 selling brand in the United States in the collagen category (* 1). It is
In Japan, sales of “Vital Proteins Collagen Peptide” will start in July 2021, and it seems that many people, especially those who are highly interested in beauty and health, are using it.
(*1) Based on SPINS US research, Mulo & Natural Channels, US dollar Sales, sales for 52 weeks until March 20, 2022
Talk show by model Ai Tominaga
On July 29th, the day before the public event, model Ai Tominaga appeared as a guest. As a pre-event, a talk show with the theme of “wellness” was held and broadcast live on the “Vital Proteins” official Instagram account.
Mr. Tominaga, who appeared in a blue shirt dress that matched "Vital Proteins", talked about episodes related to wellness life, such as the mindset to live like yourself and a particular diet.
He said that wellness for himself is "to be honest with one's heart" and the importance of "loving oneself unconditionally".
Also, in terms of eating habits, there were comments such as "I think collagen is an essential ingredient for building the body" and "I like that ' Vital Proteins' can be used not only for drinks but also for cooking." .
Model Ai Tominaga appeared at the pre-event
Incorporate it into your daily habits and maintain your health from the inside out.
In order to live a positive and fulfilling life, it is essential to have a healthy body and mind. How about incorporating "Vital Proteins" into your daily lifestyle and aiming to maintain your health from the inside of your body?